Inside Sam’s Club Now, an Incubator Store for Testing New Concepts

Sam’s Club Now is an incubator store made to test out ideas like AR experiences with products, cashierless checkout, a Sam’s Club app, and more.

June 17, 2019 · 1 min read

Eddie Garcia is holding up an iPad as his coworker Keri Voke goes to grab a “smart” shopping cart. Garcia opens an app that asks him where he’d like to shop. He selects “Pirate Cove,” and the screen instantly displays a camera view of Voke at her cart. But the cart has been…

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