Converse CEO on Building the Brand of the Future

As part of our recent Impact conference, Scott Uzzell, CEO of Converse, discussed the brand’s relationship with popular culture, its collaborations, and more.

By Lilly Milman · November 9, 2020 · 1 min read

Converse All Stars are a brand so ubiquitous in popular culture, they seem to skirt boundaries that other sneaker and apparel brands tend to uphold. They’re not a luxury brand, like Kanye West’s Yeezys, but every celebrity seems to have a pair. They’re not a bargain brand…

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