How Trek Bicycle Corp. Built Its Innovation Scorecard

Trek exec Chad Manuell says the bike company’s leadership wasn’t happy with any of the innovation metrics or scorecards they’d seen…

By Scott Kirsner · February 12, 2014 · 1 min read

Wisconsin-based Trek Bicycles is one of the top brands in the bike world, from your kid’s first set of wheels ($150) to high-end triathlon models that can top $10,000. The company, still privately-held, was founded in 1976, and today has about 1,750 employees and $800 million…

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