Audio Live Calls Consumer Packaged Goods

What Happened to ‘Team Tomorrow’ at WD-40

Graham Milner of WD-40 talks about how the publicly-traded San Diego company with the iconic blue-and-yellow cans has grown beyond a single product.

May 11, 2015 · 1 min read

About WD-40 Saul Kaplan : Can you start by sharing the origin story of WD-40? I’m guessing a lot of people don’t know it and it’s a great innovation lesson. Graham Milner : I’d be happy to. It’s a cloudy day in San Diego today. It was that way in 1953 when the fog rolled in,…

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