Research Reports

Benchmarking Innovation in Consumer Packaged Goods

September 12, 2023

Benchmarking Innovation in Consumer Packaged Goods

This research report investigates how 10 global CPG leaders structure, measure, and scale corporate innovation initiatives beyond traditional line extensions, including venture building and generative AI applications.

September 12, 2023 · 1 min read

In Q3 2023, we interviewed leaders at 10 global consumer packaged goods (CPG) companies to understand the state of innovation in their organizations. These included a wide range of companies, from makers of household cleaning products to personal care, candy and snack foods to…

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