Healthcare Exec Robin Glasco on ‘Going Where the Love Is’

Robin Glasco of Blue Cross Blue Shield of Massachusetts discusses why internal corporate innovation groups should “go where the love is” when pursuing new projects.

By Kaitlin Milliken · September 27, 2017 · 1 min read

Robin Glasco joined Blue Cross Blue Shield of Massachusetts as Chief Innovation Officer in 2015. The health insurer serves almost three million members, and in 2015 its revenues were $6.8 billion. Glasco says that in business school, you’re taught to focus on areas with the…

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