What’s Changing in the Wine Business? Gallo’s Innovation Director Explains

Michele Sandoval, Director of Innovation at the winemaker E. & J. Gallo, says the past 18 months have been an interesting time for the wine and spirits industry, with consumers spending less time at social gatherings and in restaurants, more time at home, and unable to visit some of Gallo’s vineyards for in-person tastings of its higher-end brands. We pose five questions to Sandoval about her role and how the California company is staying ahead of recent trends in wine and spirits.

By Scott Kirsner · September 13, 2021 · 1 min read

If you’ve sipped a High Noon vodka-and-soda on the beach this summer, or enjoyed an Apothic Red with a grilled steak, you’ve connected with one of 150 brands owned by E. & J. Gallo Winery, the largest family-owned winery in the United States. The Modesto, Calif.-based company…

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