Why You Need Three Tiers of Innovation Metrics

Name: Why You Need Three Tiers of Innovation Metrics
Channel: InnoLead
Description: In this short video, Professor of Innovation Management Gina O’Connor describes the three tiers of necessary innovation metrics.

In this short video, Professor of Innovation Management Gina O’Connor describes the three tiers of necessary innovation metrics.

October 11, 2023 · 1 min read

In this short video, Alex Slawsby of InnoLead interviews Gina O’Connor, Professor of Innovation Management at Babson College, about the three tiers of innovation metrics. O’Connor says her research suggests companies should create metrics at the strategic level; the portfolio…