Video: Can Innovation Theater Ever be a Good Thing?

Stanford adjunct professor Steve Blank joins us to talk innovation theater. Can it ever be productive? Blank says it just creates “coffee cups, lanyards, posters, and very little output that moves the top or bottom line.” Watch the video…

December 9, 2022 · 1 min read

Innovation theater is a term that describes what when big companies try to emulate startup culture, says Steve Blank , the author, blogger, and adjunct professor at Stanford University. It just creates “coffee cups, lanyards, posters, and very little output that moves the top…

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