Why Big Corps Can’t ‘Act like Startups’

Just act more like a startup! Break the rules! Easier said than done, writes Julia Austin, the former VP of Innovation at VMWare…

By Julia Austin · February 7, 2014 · 1 min read

“Just act more like a startup. Foster an entrepreneurial culture. Break the rules!” Maybe you’ve heard this kind of advice before? Sounds energizing and exciting, but for me, far easier said than done. Startups and mature companies are just different creatures — I’ve worked for…

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