P&G’s Global Design Officer on How Design Inspires Experimentation

Why do we trust Mr. Clean, outfitted in a white t-shirt with one hoop earring, to clean our homes, or the family of blue Charmin bears to sell us toilet paper? We speak to Procter & Gamble’s Global Design Officer Phil Duncan to learn more. 

By Lilly Milman · April 22, 2021 · 1 min read

Why do we trust Mr. Clean, outfitted in a white t-shirt with one hoop earring, to clean our homes, or the family of blue Charmin bears to sell us toilet paper? Phil Duncan, Global Design Officer of Procter & Gamble — the largest consumer packaged goods company in the world —…

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