PepsiCo’s Chief Design Officer on ‘The Age of Startups’ and Why Incremental Innovation Isn’t Enough

Mauro Porcini, Chief Design Officer of PepsiCo, is releasing a new book, The Human Side of Innovation: The Power of People in Love with People, in October. We caught up with Porcini to talk about the book, what he calls “unicorns,” and the importance of integrating breakthrough innovation into organizations.