Why GE Created the FirstBuild Maker Community

GE’s Lou Lenzi explains how the company’s new co-creation initiative, launched this summer, allows GE to “take little bets and do things fast.” Includes video and slides…

By Scott Kirsner · October 9, 2014 · 1 min read

General Electric design executive Lou Lenzi , who works in the company’s appliance division, shared the thinking behind a new initiative the company unveiled this summer, FirstBuild . It’s an online community and real-world space in Louisville, Kentucky intended to attract…

More like this

How GE Fuse Prototypes with an Online Community

General Electric Exec Discusses Open Innovation

Learnings from GE on Connecting with Entrepreneurs

COMMENTS