Leveraging the Power of Crowds to Enhance Design Thinking

Crowdsourcing should take place before a design session, contends Pfizer exec Daniel Seewald. In fact, it can be the difference between a mediocre session and a high impact one.

By Daniel Seewald · August 22, 2018 · 1 min read

Have you heard the one about the ox, the statistician, and the 800 farmers who walk into a bar? Probably not. But if Sir Francis Galton , the Victorian-era inventor and statistician, had been a comedian, he might’ve used that as a set-up. In 1906, Galton actually witnessed 800…

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