Pivoting the Fan Experience at the Portland Trail Blazers

How did the Portland Trail Blazers innovate to keep close to fans throughout the COVID-19 pandemic? The team’s Chief Commerical Officer explains.

By Kaitlin Milliken · March 9, 2021 · 1 min read

Related Resources Get tips to help tell a compelling innovation story in this workshop repla y hosted by author and journalist, Evan Schwartz. Listen to this podcast to explore the factors disrupting the world of sports and how franchise innovators are responding. Transcript…

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