Joe Pine on How To Create Experiences in Retail

We spoke with Joe Pine about how social media and virtual reality are changing the nature of experiences; Uber, Hilton, and Capital One; and more.

By of the · August 30, 2016 · 1 min read

At a moment in which many companies are focusing on streamlining their websites, reducing the length of lines at stores with self-checkout, and cutting the number of clicks required to get their app to do something, Joe Pine has a counter-intuitive idea: Maybe you can win by…

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