Inside J&J’s New Initiative to ‘Intercept’ Diseases

The pharmaceutical industry often develops drugs to manage diseases. But Johnson & Johnson posits a different model: What if you could identify people at risk and stave disease off? 

By Scott Kirsner · May 12, 2017 · 1 min read

The pharmaceutical industry typically develops new drugs to help manage diseases. But a new project inside Johnson & Johnson posits a different model: what if you could identify people at risk of developing a disease, and create products to stave it off? Show Fullscreen Ben…

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