PepsiCo’s Demand Accelerator Takes Consumer Insights to Next Level

The Global SVP and Head of PepsioCo’s Demand Accelerator program discussed the efficacy of the Demand Accelerator, the specific data PepsiCo uses, consumer trends in the food and beverage industry, and more.

By Collin Robisheaux · August 20, 2021 · 1 min read

With products on every continent and billions of dollars in revenue, PepsiCo is a titan of the food and beverage industry. To connect with new markets and understand consumers, PepsiCo’s Demand Accelerator has the company tracking and engaging with consumer data unlike ever…

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