Coca-Cola Reveals its Startup Strategy — And How it Tracks Opportunities for Collaboration

As part of our recent research, Successful Startup Engagement and Corporate Venture Capital, we spoke with Molun Zhang, Coca-Cola’s R&D Senior Manager for Experimentation & External Technology. She gave insights on how to begin collaborating with startups; share Coca-Cola’s strategy for tracking collaborations; and explained the power behind Coca-Cola’s participation in the 100+ Accelerator.