Babson College Prof Gina O’Connor on Innovation Metrics

Name: Babson College Prof Gina O’Connor on Innovation Metrics
Channel: InnoLead
Description: In this short video, Professor of Innovation Management Gina O’Connor shares her advice on overcoming the challenges of measuring innovation outcomes.

In this short video, Professor of Innovation Management Gina O’Connor shares her advice on overcoming the challenges of measuring innovation outcomes.

October 11, 2023 · 1 min read

In this short video, Alex Slawsby of InnoLead interviews Gina O’Connor, Professor of Innovation Management at Babson College, about setting up an effective measurement regime for innovation. “We need to create a set of metrics that aligns with what the objectives for the…