Blue Cross Blue Shield: Constructive Collaboration with Business Units and Functions

This 13-page PDF presents the outcomes of a session led by David Crean, Chief Innovation Officer at Blue Cross Blue Shield of Massachusetts, at the 2024 Impact conference. It explores key success metrics that business leaders focus on; how those are different from the metrics innovation leaders focus on; attitudes of different roles like CEO, CFO, CIO, and business unit leader toward innovation; and how participants allocate resources across three types of innovation.