What’s Digital Transformation, Anyway?

What’s the right strategy for making digital transformation? To find out, we interviewed Patrick Bass, the CEO at thyssenkrupp North America, and Marcelo De Santis, formely of Mondelez International and Pirelli.

October 30, 2018 · 1 min read

Even settling on a common definition of digital transformation puts corporate innovators at odds. To find out how to tackle this challenge, we sat down with Patrick Bass, the CEO at thyssenkrupp North America, and Marcelo De Santis, former Chief Information Officer at Mondelez…

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