Overcoming the Challenges of Business Model Innovation

Alex Osterwalder, inventor of the Business Model Canvas, shares how testing new business models can help companies prepare for the future.

March 14, 2019 · 1 min read

Many companies focus on optimizing the core business, executing on a business model that has long been established. However, being absorbed with the day-to-day can be detrimental if company leadership ignores opportunities and threats that lie ahead. “[Business model…