How Do You Get Everyone Using Innovation Terms in a Consistent Way?

In this short video, Scott Anthony of Dartmouth College and Fiona Murray of MIT serve up advice about getting everyone in an organization using innovation terms consistently — including an example from Procter & Gamble.

February 9, 2023 · 1 min read

In this short video, Scott Anthony of Dartmouth College and Fiona Murray of MIT serve up advice about getting everyone in an organization using innovation terms consistently — including an example from Procter & Gamble. Murray recommends “having a consistent set of language,…

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