Why do bad ideas get funded? The answer is usually in how you tested them. In this webinar, Peter Roeber (Global Fabrics Exploration Leader, W. L. Gore & Associates), Krishan Puvitharan (Director of UX & Testing, Disruptive Edge), and Vincent Atallah (President, Aucctus) will share the systematic testing process used to help brands like Walmart test their assumptions and launch winning ideas.
See how AI is transforming the testing and risk management part of corporate innovation, and get immediately actionable tips to use on your own with tools like ChatGPT and Perplexity that will help you rigorously test the ideas in your portfolio without investing more money. Join us November 21st at 1 PM ET and if you can’t join live, register and we’ll send you the replay.
Speaker Bios
Peter Roeber, Global Fabrics Exploration Leader, W. L. Gore & Associates
Peter is an accomplished innovation leader and serial intrapreneur with over 20 years of experience driving transformative ventures in medtech and performance apparel. As the Global Strategic Growth & Innovation Leader at W.L. Gore & Associates, he has created over $1B in growth opportunities, including sustainable business models and groundbreaking medical devices. Known for his inclusive leadership, systems thinking, and strategic foresight, Peter empowers teams to solve complex challenges and deliver impactful outcomes. An MIT Sloan Executive MBA graduate, he brings a unique perspective on leveraging emerging technologies like AI to enhance testing, risk management, and growth in corporate innovation.
Krishan Puvitharan, Director of UX & Testing, Disruptive Edge
Krishan Puvitharan is Disruptive Edge’s Director of UX & Testing, with a strong background in systems design engineering, complemented by certifications in AI, machine learning, and data science. He has collaborated with some of the world’s most recognizable Fortune 500s to develop both hardware and software solutions that have successfully launched to market.
Vincent Atallah, President, Aucctus
Vincent Atallah is the President of Aucctus, the AI-powered innovation platform that increases your company’s capability to innovate. Prior to Aucctus, Vincent was an executive at Disruptive Edge (an innovation consultancy advising Walmart and Mattel), built digital products for a global luxury fashion retailer, and founded and sold a Canadian education startup.
