Generative AI is no longer a futuristic concept—it’s already transforming how companies innovate, operate, and compete. Join Jan Beránek, Founder and Group CEO, FifthRow, and Paul Campbell, Head of New Categories, Altria, on February 6 at 12pm ET when we’ll explore real-world examples of businesses leveraging generative AI to drive creativity, streamline processes, and unlock new opportunities. Discover how this groundbreaking technology is shaping the future of innovation and learn actionable strategies to stay ahead of the curve.
Key Takeaways will include:
- Real-World Applications: Learn how industry leaders are using generative AI to solve complex challenges and deliver breakthrough innovations.
- Strategic Opportunities: Discover the specific areas where generative AI can create immediate value within your organization.
- Future-Proofing Your Business: Understand how to integrate generative AI into your innovation strategy to remain competitive in a rapidly evolving landscape.
Register now to secure your spot!
Host Bios
Jan Beránek, Founder and Group CEO, FifthRow
Jan is the Founder and Group CEO of FifthRow, with over 21 years of experience in digital transformation across the US, Europe and the Middle East. Over the past 15 years, Jan has built a professional services organization that has helped launch more than 120 ventures globally valued over $2B. Through this work, he identified common challenges in sustaining innovation within large organizations, which led to the creation of FifthRow.
In May 2023, FifthRow introduced a comprehensive platform that automates consulting services, enhances productivity, and supports various business functions through its suite of applications and autonomous agents. As a mentor at Google for Startups and the European Space Agency, Jan also shares his experience in supporting and guiding emerging entrepreneurs.
Paul Campbell, Head of New Categories, Altria
Paul is considered one of the world’s experts on Corporate Innovation, helping create four ‘unicorns’, and more than fifty new businesses inside large corporations. His experience with a broad range of business models, technologies, and products around the world lends him a unique perspective on how to address innovation and leadership challenges inside companies of all sizes.
Paul helped leadership teams for companies like Hewlett-Packard, Philips Electronics, Schneider Electric, W.L. Gore & Associates, Mercedes Benz and Polaris assess the cultural, structural and leadership changes necessary to foster a renewed environment of innovation.
Of even more value in some cases, these companies earned spots on Fast Company’s prestigious Most Innovative Companies list which improved their brand equity significantly. Paul has advised the World Economic Forum, the European Commission, and numerous startups and accelerators around the globe. He gives talks around the world on the unique leadership and organizational approaches necessary for large companies to capture disruptive innovations that lead to outsized growth and Fast Company recognition.
